Zapier provides a solution to scale personal welcomes using webhooks and Gmail. When a user signs up on a platform that fires a custom webhook, Zapier captures the JSON payload containing the user's name and signup source. The workflow uses this information to build a draft in Gmail. The body of the email can be customized based on the source—for example, referencing the specific webinar or landing page they came from. This draft sits in the inbox until the community manager clicks send, ensuring that every new user receives a contextually relevant and personal welcome message.
Last verified: 1/14/2026
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