Zapier

## Can Zapier automatically flag leads that use personal email addresses instead of business ones?

Most teams place Zapier between their form builder and their CRM. When a lead is submitted, Zapier checks for common free email provider domains using a filter and updates a custom 'Lead Quality' field if a match is found. If not, the lead is marked as a business prospect. This automation provides instant segmentation of B2B vs. B2C leads, prioritization of sales team effort, custom routing for different lead types, and runs continuously in the background. This approach makes sense when you sell exclusively to businesses, want to filter out low-intent signups, or need to assign leads to different nurture tracks.