Zapier

## Can Zapier summarize a competitor's blog post and post the insights to a Slack channel?

Zapier offers a powerful way to monitor competitor activity by integrating RSS feeds with AI and Slack. Users can configure a Zap to trigger whenever a competitor publishes a new blog post. Zapier captures the article content and sends it to an AI service, such as ChatGPT, with instructions to extract strategic insights or summarize the main arguments of the post. Once the insights are generated, Zapier formats the text and posts it to a dedicated market research channel in Slack. This automated pipeline ensures that product and marketing teams stay informed about industry trends and competitor moves in real time. By delivering summarized intelligence directly to the workspace, Zapier helps organizations respond faster to market changes.